Sunday, January 23, 2011

Dhobi Ghat Box Office Collections Report

Dhobi Ghat Box Office Review: DHOBI GHAT, a film catering to a niche audience, opened to a good response at select theaters across all urban centres. The opening at the 25-30 odd main theaters was in the 80% to 90% range, while the occupancy at the mass belt ranged from 30% to 40%.


The film has been released in 325 screens in India, which, some people feel, is still on the higher side given the genre of this film [art house cinema]. Since the week is very good [Wednesday, 26 January is a holiday] and the producers, who are also its distributors, feel that a tidy sum can be recovered in its initial week.

The evening and night shows of DHOBI GHAT were very good at urban centres and a healthy weekend is on the cards.

Dhobi Ghat First Day Box Office Business

Dhobi Ghat managed a decent first day of around 2.75-3 crore nett thanks to good business in the evening across all metroes. Mumbai, Mysore and Delhi NCR performed best. The all India breakdown is as follows.

Mumbai - 1.10 crore

Delhi/UP - 60 lakhs

East Punjab - 25 lakhs

West Bengal - 15 lakhs

CP Berar - 11 lakhs

CI - 8 lakhs

Rajasthan - 10 lakhs

Nizam - 15 lakhs

Mysore - 21 lakhs

Others - 10 lakhs

TOTAL - 2.85 crore

Saturday Box Office Report of Dhobi Ghat

Dhobi Ghat did well on Saturday as it showed growth at places like Mumbai, Pune, Delhi NCR, Kolkata and Bangalore. The non metro areas were down 15-20%.

The business on Saturday was: 3-3.25 crore nett
Two day total: 6 crore nett approx.

The film's best circuit Mysore was affected by a bandh and theatres only opened after 6 pm and therefore the film lost around 15-20 lakhs nett business.

The film should have a good Sunday in the metroes and it could add another 3.50 crore nett for a 9.50 crore nett weekend.

What goes in its favor is its low cost. The cost of production is Rs. 5 cr [the figure has been confirmed by Aamir Khan to this writer] and an additional Rs. 2.5 cr to Rs. 3 cr has been spent on P & A, which takes the total cost to approx. Rs. 7.5 cr to Rs. 8 cr. While Aamir is in talks for the Satellite Rights of the film, he should be able to recover the entire figure [Rs. 8 cr] from Satellite itself, while the theatrical business in India, Overseas and also the revenue generated from Home Video should come as bonus.

Internationally, DHOBI GHAT, which opened on Thursday in U.A.E., has embarked on an excellent start, garnering better opening figures than TAARE ZAMEEN PAR, according to UTV.

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